The Art of Prompting: How We Create Our Illustrations
A behind-the-scenes look at our prompt engineering workflow for generating consistent, high-quality AI illustrations.
March 1, 2026

The Art of Prompting
Creating compelling AI art isn't just about typing a few words and hitting generate. It's a craft that requires understanding composition, lighting, color theory, and — most importantly — how to communicate these concepts to an AI model.
Our Workflow
- Concept sketching — We start with rough ideas and reference boards
- Prompt iteration — Each piece goes through 20-30 prompt variations
- Post-processing — Color grading, upscaling, and final touches
- Quality review — Every piece is evaluated against our standards
Key Principles
The best prompts are specific but leave room for creative interpretation. We've found that describing mood and atmosphere yields better results than listing exact visual elements.
“"The prompt is the brushstroke of AI art.”
Stay tuned for our upcoming Prompt Engineering Masterclass Guide in the Shop.